11
September 2014
Experience and content modernization for the national wine brand portal – wineofmoldova.com
We designed the Wine of Moldova website, focusing on a modern brand experience, clear navigation, and scalable content workflows that support tourism, education, and international promotion.
- Reorganized information architecture into clear hubs (Brand, Wineries, Regions, Routes/Tourism, News & Events, Trade).
- Refreshed UX and interface with simplified navigation, consistent components, and prominent storytelling for key initiatives and PGIs.
- Optimized performance (images, caching, reduced third‑party scripts) and improved accessibility and mobile responsiveness.
- Strengthened SEO: refined taxonomies (regions, grape varieties, tags), improved metadata, and cleaned up legacy content/redirects.
- Built structured winery profiles and route pages, with filterable listings and map‑ready integration.
- Implemented multilingual workflows (RO/EN) with consistent terminology across versions.
- Streamlined editorial operations for news, events, and campaigns with standardized templates and media handling.
